HUMBER ADVERTISING
Art Direction & Copywriting
The portfolios give an idea of the work students enter the industry with. Below is a little more about what we offer to build these portfolios and foster collaboration among our students.
SPECIALIZED & CROSS-DISCIPLINARY SKILLS
We offer specialization courses and linked courses.
Art directors learn to hone their skills with visuals and copywriters learn to craft words for advertising in focused classes for each discipline.
But, we go beyond this.
Art directors also learn copywriting and copywriters learn art direction. The cross-disciplinary learning not only helps students to better understand the skillset of their creative partners but also builds stronger team collaboration.
Our art directors and copywriters work cohesively together to form creative concepts and bridge visual and written creative solutions for each advertising challenge.
FOR MORE INFORMATION, PLEASE DOWNLOAD OUR << WELCOME DOCUMENT >>.
// Art & Copy students at an in-class portfolio review with agency creatives.
// Finalist Humber Advertising teams – art direction, copywriting and account management students – giving pitch presentations to a live client.
// Art & Copy students at Humber’s Fall 2023 Convocation.
GOING OUTSIDE THE CLASSROOM
We offer an intensive and fun experience.
Beyond the classroom, we take our students on field trips to feed their creative inspiration and gain industry experience. Students are invited to a number of agency tours to kick-start their networking journey. We also bring a steady stream of industry guest speakers and alumni into our classrooms.
Your networking begins day one.
// Copywriting students recording a radio script at TA2 Sound + Music.
// Art & Copy students visit Dentsu Canada to meet professionals in the industry.
// Art & Copy students visiting the new interactive exhibit, Arcadia Earth, located in downtown Toronto.
CAMARADERIE & PARTNERSHIP
Our students build lasting friendships and partnerships.
We bring a lot of humour and energy to the grind and carve time to connect and celebrate with our Art & Copy cohorts. We take pride in building a culture of openness and partnership among our copywriters and art directors to fuel creativity.
The creative process can be hard, but the teamwork doesn’t have to be.
// Art & Copy students solving creative challenges in the classroom.
// Ugly Sweater Holiday Party organized by the Art & Copy students.
// Our annual Art & Copy portfolio show that brings industry creatives to connect and see the work.
"Coming into Humber, my goal was to just land a job where I could sit down. I didn’t know a thing about advertising, how the industry worked, and had no idea how it was possible to break in. This program gave me all that and more. The instructors didn’t just help me build a portfolio to get my foot in the door or give my what I needed for once I was in, they showed me I could build a career far beyond anything I’d ever imagined for myself. All by learning a skill that doesn’t even really feel like work - being creative."
– Kohl Forsberg, Executive Creative Director – Copywriting, Leo Burnett and 2013 Alumnus
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"Humber College’s Advertising - Art Direction program gave me the education, tools, and experience necessary to thrive in an advertising agency. I learned how to approach “big idea” thinking by analyzing ad campaigns, reviewing the work of my peers, and receiving thoughtful feedback from my educators. I felt well-equipped to jump right in with live-client creative briefs, award submissions, and the development and refinement of my creative portfolio. With the help of my instructors, their guidance, and a host of opportunities for professional networking, I’m happy to say I received an internship at one of my top choice agencies!"
– Jordan Bloom, Jr. Art Director, john st. and 2023 Alumnus
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"I walked into Humber knowing little about advertising. A year later, I left with the tools and a portfolio to break in and stay in."
– Jordan Darnbrough, Associate Creative Director – Copywriting, Rethink and 2015 Alumnus
HOW DO I APPLY?
Please contact:
Mary Secord – Program Coordinator for Copywriting
mary.secord@humber.ca
Janice Fung – Program Coordinator for Art Direction
janice.fung@humber.ca